Ways to Encourage Guest Reviews to Boost Hotel’s Credibility

by Melody Ciria
In the travel world, online reviews and rates are known to have a significant impact on a traveler’s decision to book a particular hotel. This is an undeniable fact but how much do we, as hoteliers, know about reviews and its effects on your hotel’s conversion rate and direct bookings. TrustYou conducted a recent study which revealed the amount of hotel reviews and pricing dire ...Read the full article