Gigya Survey: 77% Of Consumers Say They Have Used Social Logins

by Martin Beck
Driven by a strong preference for convenience and a limited wariness about privacy, U.S. consumers have sharply increased their use of social logins to connect with digital sites and apps in the last two years, according to a Gigya survey released today. Seventy-seven percent of consumers have logged into websites and mobile apps using social logins, a 45% increase over a 20 ...Read the full article