Brand Newsroom 3: Hashtags, Robots, Headlines

by Sarah Mitchell
This week’s Brand Newsroom podcast addresses a burgeoning trend for business to jump into conversations happening on social media. Jon Oliver ranted about it over the hijacking of the #WhyIStayed tag relating to domestic violence. With no end to examples of brands self-imploding, we discuss whether it makes sense to take the risk.Read the full article

John Oliver - Corporations on Twitter

From HBO's Last Week Tonight with John Oliver. All rights belong to HBO. Check out the official channel here: