24-Hour Breakdown of Searches on Black Friday and Cyber Monday

by John Gagnon
If the U.S. holiday retail economy was a country by itself, its GDP would rank number 22 in the world. With spend of $601.8 million last year, it’s pretty phenomenal what a two-month period can ring up. You might say we take our responsibility to the economy (and the holidays especially) seriously. To prepare for the holiday rush, there is a lot for search marketers to get right.Read the full article