Atlas Ad Program Officially Announced by Facebook

by Michael Levanduski
Facebook has finally formally announced that they will be offering a new “ad-servicing platform,” which is named Atlas. The program will allow Facebook to compete directly with Google’s DoubleClick network. While Google has a major head start in this area, many believe that the Atlas platform will be able to pull a significant amount of the market away due to some very strong advantages.Read the full article