Marketing Strategies – Integrity in Marketing

by Tammy Hawk Bridges

Marketing Strategies - Integrity in Marketing Publications, television, and advertising agencies KNOW how to get your attention. The use headlines that shock and seduce you just to get you to watch or click. Call me stupid but I've decided this is the wrong approach. Once you tell someone something to seduce them if they don't find what they expected or what you promised trust will fade. Guess what? You may have gotten that person to click but they won't be back. I've decided that I had rather build a small audience of people who appreciate and respect me rather than a huge audience that just clicked because I shocked them into it that will never visit my website again.

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