What Ecommerce Questions Can Google Analytics Answer?

by Graeme Benge
Forget Google Analytics for a moment. Step back and think as Marketing Managers what it is that you want your website to tell you (as well as do brilliantly making you/the boss stacks of cash in the process). There is a massive amount of ‘questions’ that you can ask of your website that Google Analytics can provide the ‘what’ for.Read the full article