Guide to social media platforms for international campaigns

Lots of businesses are now seeing the power of international geo-targeting for their offerings, creating sub folders and designing landing pages for each market. Apple.com do a great job of this with a huge list of targeted subfolders, all created to market to that specific country. brazil dubbed social media capital of the universeThough companies are getting to grips wi ...Read the full article


  • Twitter claims 15m active users in the UK

    telegraph.co.uk - 12 readers - Online social networking service Twitter has announced that it has 15 million active users in Britain, representing about a quarter of the country's population.

  • Brazil: The Social Media Capital of the Universe

    online.wsj.com - 10 readers - Brazil a bright spot for social-media companies as they seek more growth outside the U.S. and Europe. The amount of time Brazilians spent on Facebook rose 208% to 535 minutes in September.

  • comScore Releases ‘2013 Brazil Digital Future in Focus’ Report

    comscore.com - 11 readers - comScore is a global leader in measuring the digital world and preferred source of digital business analytics.

  • Twitter, mixi form Japan tie-up as Facebook gains

    washingtontimes.com - 12 readers - Twitter Inc. and Japan’s biggest homegrown social networking site mixi Inc. joined forces Wednesday to strengthen their ground against a rapidly expanding Facebook.

  • Media Metrix

    comscore.com - 12 readers - comScore Media Metrix is the industry’s preferred online audience measurement and media planning solution. Top publishers and advertising agencies rely on Media Metrix for measuring audience composition and performance within key user segments.