5 Reasons To Treat Your Successful Social Media Campaigns like a Car, not a Rocket

Planning a social media campaign should be easy, right? “We are going to be tweeting three times a day, posting a picture to Instagram every other day, and updating Facebook once a week. The campaign will reach 10,000,000 people over the course of two months. It will cost $1,500, and bring in an estimated $5,000 in revenue.Read the full article