Optimizing Your Paid Search Bids Around The Holiday Rush

by David Rekuc
The yearly holiday rush is often the happiest season of all for us marketers. Not only are customers more likely to buy, but demand and customer acquisition both typically reach their annual peak. However, this surge in sales mean retailers are often pulled in several different directions, strapped for time, and more likely to fall victim to oversights that wouldn’t be an is ...Read the full article