Why B2B Content Marketing Adoption is Waning

by Chad Pollitt
Content Marketing, Earned Media, Owned Media, Paid Media, Shared Media Let’s start by congratulating and applauding the Content Marketing Institute (CMI) and MarketingProfs for all of the great research they do. The 2015 B2B Content Marketing Benchmarks, Budgets and Trends – North America is their best work yet.Read the full article