Why Saying ‘No’ Can Be Good For Business

by Susan Solovic
If you watch any reality television — stick with me here — that involves the creative process (Project Runway comes to mind) you’ll notice that when contestants do poorly, it’s usually due to a lack of editing. We tend to have the attitude that “more is better” and when faced with making difficult choices, we would rather not choose at all.Read the full article

Marketing Your Business on a Shoestring Budget with Susan Solovic

It's not always about the money you have to spend on marketing, it's about the time and effort you put into it. Here are some inexpensive marketing strategies to help you engage customers, build relationships, and ultimately keep your brand top-of-mind. Read Susan's full article "10 Ways to Market Your Small Business on a Shoestring Budget" on the Constant Contact blog: http://blogs.constantcontact.com/fresh-insights/market-your-small-business/