Why Content Brands Need A Separate Content Site

Content Marketing, Owned Media, SEO While 76 percent of B2B companies are blogging, content brands such as Adobe (www.cmo.com) and Xerox (www.realbusiness.com) go one step further and develop independent content sites rich with free articles and resources as part of their content marketing. These websites are always related to the main website – “the mother ship” – much like ...Read the full article