10 Marketing Predictions for 2015 [INFOGRAPHIC]

by Shea Bennett
What’s been the marketing story of 2014? Content marketing? Perhaps. It’s certainly consumed a lot of digital column inches. But, now that we find ourselves in the tail end of the year, we’re itching for something new. So, here’s the big question: what’s coming next? A better use of marketing data and analytics? CMOs spent 8 percent of marketing budgets on analytics this y ...Read the full article