6 Mobile Innovations Retailers Have Time To Adopt For The Holidays

by Brent Hieggelke
With the holiday season quickly approaching, retailers are putting the finishing touches on digital properties, from mobile websites to native apps, striving to cash in on mobile’s growing influence. As mentioned in my previous column, digital interactions will influence 50% of in-store sales by the end of 2014 – up from 36% in 2013 – with smartphone adoption accounting for ...Read the full article