What brands think about when they think about Snapchat ads

by Shareen Pathak
Ephemeral messaging app Snapchat is getting ads. Snapchat co-founder and CEO Evan Spiegel told Katie Couric during a live interview at the Vanity Fair New Establishment Summit that ads are coming “soon.” They won’t be targeted, and will appear within Snapchat Stories. That Snapchat would one day get ads was a given.Read the full article