A map tracing the information flows within Uber’s San Francisco market. One of the great joys of my career is the chance to speak at gatherings of interesting people. Sometimes it’s an unscripted, wide ranging conversation (like during Advertising Week, for example), but other times it’s a formal presentation, which means many hours of preparation and reportage.Read the full article
Metamarkets - John Battelle - Perspectives on Programmatic 10.01.14
On October 1, 2014, Metamarkets hosted 'Perspectives on Programmatic,' an event in NYC for executives and thought leaders in the advertising space. The keynote speaker was entrepreneur and author John Battelle, Chair of sovrn Holdings, who spoke with Metamarkets' CEO, Mike Driscoll.