The legal murkiness of sports highlight GIFs

by Ricardo Bilton
GIFs are great way to tell sports stories — and quickly draw an audience with a near-real-time highlight. But sites that rip them from TV broadcasts have are treading a fine line between giving people what they want and putting themselves at risk of legal action from rights holders. A look at the pages of sports sites like FTW, Deadspin and SBNation shows just how reliant thes ...Read the full article