3 Ways to Incorporate Nostalgia in Marketing

by Ben Plomion
How do you define nostalgia? To me, it’s lying in a hammock and reading the entire Lord of the Rings trilogy on hot August days. And playing card games around the dining room table after the holiday dishes are cleared. Nostalgia is unique to everyone, of course, but there is one thing that’s common to us all: It has a sensory trigger that brings back memories of unfettered happiness.Read the full article