Content Marketing Catchup: The Brand Blog With 50 Million Readers, Content Marketing in 2024, and More Must-Reads

by Joe Lazauskas
Here’s what you missed while trying to hack Marketo to forge your Q3 status report… Collectively: The Upworthy of Branded Content, or a Doomed Experiment? Last week, 29 brands came together to back a feel-good climate change site that follows the Upworthy model. Immediately, the site’s claim of editorial inspiration inspired backlash from across the media landscape, Kieran Dahl ...Read the full article