Four Ways to Help Guest Writers Contribute Great Content for Your Company Blog

Over the past decade, the blog has morphed from a personal diary into the most dynamic element of a website. It, or a manifestation of it, now constitutes the core of every brand website in the world. Blogs have become so mainstream that creative types will do anything to avoid calling it a blog: "It's a magazine." "No, it's a newsroom." "Eureka, it's a journal!" People, listen up.Read the full article