Mobile And Social Ads Power 1H US Digital Revenues Of $23B — IAB

by Greg Sterling
Today the IAB announced first half ad revenues for the US market of $23.1 billion. This represents modest 15 percent growth over the first half of 2013. Second quarter revenues were $11.7 billion, up from $10.3 billion the previous year. The numbers suggest full-year digital advertising spending of around $49 billion.Read the full article