Tried and Tested: How BuzzFeed, Coca-Cola, and Mediabrands Win Over Audiences

by Sam Petulla
If a piece of content is published online but nobody interacts with it, does it make a sound? In the past, you’d publish. And wait. And hope. Now, there is a clear model for those who want to master distribution. As we’ve previously mentioned on TCS, it’s possible to support any story with distribution resources, as long as you’re willing to invest.Read the full article