Foursquare: 55 Million Users, 54 Percent Lift Since Relaunch

by Greg Sterling
Whether it’s all part of the master plan or more opportunistic, Foursquare is undertaking a “multimillion-dollar effort” to brand and differentiate itself from Yelp and other “local search” apps. The campaign will appear in out-of-home locations in New York and Chicago as well as online in other cities.Read the full article