AdWords Competition Guide: 4 Tools to Help You Analyze & Beat Your Competitors

by Helen Edwards
To be successful in any type of advertising, whether it be digital, radio, or out-of-home, you must keep tabs on your competitors and their tactics. If they are advertising on the subway, chances are you should be too. Likewise, if they are targeting a specific keyword in PPC, so should you. Via Paul There are a lot of free benchmarks for data available to all AdWords users.Read the full article