Why Did Google’s Pigeon Poop All Over Big Local Brands?

by Andrew Shotland
At the Deconstructing Pigeon Panel at SMX, David Mihm, Adam Dorfman and I shared a lot of data about the algorithm and how it had affected the local search engine results pages (SERPs). One thing we didn’t really discuss was why big multi-location brands may have been dinged. Over the past few months, we have received reports that some big brands have lost 5-10% of their org ...Read the full article