Your Guide to 301 Redirects for SEO

by Jayson Demers
Ever since Web addresses started appearing in print, it’s been tempting to lop the "www" off to make the URL easier to remember and to use. Does it matter if you do that? Is a www address better for SEO? If a viewer uses www, will the page show up differently than if they don’t? Though the "does www matter" question can spark holy wars, in general nothing bad will happen wh ...Read the full article

What percentage of PageRank is lost through a 301 redirect?

Roughly what percentage of PageRank is lost through a 301 redirect? Sam Harries, Exeter, United Kingdom Have a question? Ask it in our Webmaster Help Forum: http://groups.google.com/a/googleproductforums.com/forum/#!forum/webmasters Want your question to be answered on a video like this? Follow us on Twitter and look for an announcement when we take new questions: http://twitter.com/googlewmc More videos: http://www.youtube.com/GoogleWebmasterHelp Webmaster Central Blog: http://googlewebmastercentral.blogspot.com/ Webmaster Central: http://www.google.com/webmasters/


What are the advantages of 301 redirects over rel="canonical"?

In the 2009 rel=canonical video, you suggest using rel=canonical when we CAN'T use a 301 redirect. But 301s hurt performance; they require browsers to make an extra round-trip to my servers. Shouldn't I use rel=canonical everywhere, instead of 301s? Dan Fabulich, San Francisco, CA Have a question? Ask it in our Webmaster Help Forum: http://groups.google.com/a/googleproductforums.com/forum/#!forum/webmasters Want your question to be answered on a video like this? Follow us on Twitter and look for an announcement when we take new questions: http://twitter.com/googlewmc More videos: http://www.youtube.com/GoogleWebmasterHelp Webmaster Central Blog: http://googlewebmastercentral.blogspot.com/ Webmaster Central: http://www.google.com/webmasters/