Mobile Content Strategy Offers Access to Growing Market

by Jonathan Crowl
Mobile, Owned Media, Shared Media Time spent in mobile apps increased by 21 percent in the past year, continuing an upward trend. Consumers are spending more overall online time on their mobile devices—according to data from Localytics, the average session length within a mobile app remained consistent at 5.7 minutes, but consumers are now opening apps 2.1 more times per day, on average.Read the full article