Engage your audience- it’s that simple

by Daniel Glickman
Since when did engaging audiences become so hard? Why do we suddenly need guides to tell us how to best get and sustain the attention of our audience? Of course, engaging audiences is the question that has been making marketers and advertisers tick for decades, but I believe engagement is really quite simple: know what works, and do it. Sure, this may sound oversimplified, but bear with me.Read the full article