Google's Physical Web and its Impact on Search

Posted by Tom-Anthony In early October, Google announced a new project called " The Physical Web," which they explain like this: The Physical Web is an approach to unleash the core superpower of the web: interaction on demand. People should be able to walk up to any smart device - a vending machine, a poster, a toy, a bus stop, a rental car - and not have to download an app first.Read the full article