The Perilous Path of Overly Promotional Branded Content

by Amanda Disilvestro
It’s natural to want to include your brand in your content because A.) Who wouldn’t want more visibility for their brand and to get credit for a great piece, and B.) It takes a serious amount of time and dedication to make a post successful. By the time you research a relevant topic, write a great article, publish the article, get it in front of the right audience, get them to ...Read the full article