Is Facebook’s cookie-free targeting with Atlas One Step Closer to Minority Report?

by Caitlynn Cush
Posted on 04 November 2014. In the movie Minority Report, featuring Tom Cruise, there was a scene you may remember in which Cruise walks by The Gap and a retinal scan triggers a set of advertisements that also include a history of his most recent purchases. Even though “physiological identification with businesses is already headed in that direction”, an example being Apple ...Read the full article