Cathay Pacific unveils new responsive site, but fails to optimise checkout

by David Moth
A few weeks ago I reviewed the state of web design in Asia’s airline industry. It was surprising to find that these major brands expected customers to put up with clunky, out-dated web forms and a difficult purchase journey. But Cathay Pacific was clearly already aware of the issue and has just unveiled a new responsive site as part of a wider rebranding exercise that seeks t ...Read the full article