The Must-Have Mobile App Metrics Your Business Cannot Do Without

This article is a summary of the AppInTop mobile app marketing podcast in which AppInTop talked with CTO and co-founder of the mobile analytics company Adjust.com, Paul Müller, and senior account strategist at Google, Stanislav Vidyaev. This summary covers some key facts about mobile analytics. The way people interact with an app is different from the way they use websites.Read the full article