When should you start holiday Facebook ad campaigns? Now

by Justin Lafferty
If you’re just starting to think about your holiday Facebook ad campaign, you may be too late. Facebook Marketing Partner SocialCode shows that taking an early, proactive approach to targeting shoppers for the holidays can give advertisers the best bang for their buck. SocialCode found that the CPM of News Feed advertising is at its lowest of the holiday season in late Octobe ...Read the full article