Luigi is the Best Mario Brother and Other Learnings from Rand Fishkin

by Bridget Gersie
The anticipated appearance of Rand Fishkin at Heavy Chef, an Cape Town based event of learning and sharing for digital marketers, did not disappoint. In true tech geek style, the Moz founder used astrophysics to illustrate the dilemma that marketers and startup companies face. In the same way that the odds of Earth being the only life-bearing planet in the galaxy a ...Read the full article