Newsletter Engagement: 3 tactics used to improve its monthly sends

by Jessica Lorenz

Improving Newsletter Engagement: How redesigned monthly sends

Marcia and her team worked to develop a newsletter that people wanted to read and a way to “engage with… subscribers without asking them to open up their wallets.” See how used resources they already had to improve their monthly newsletter with refreshing and relevant content that resonated with the customer resulting in higher engagement and clickthrough rates.

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