8 Essential Steps for SEOs in Planning Online PR

by Ken Mcgaffin
Just sending out a single press release now and again is not going to get you very far in gaining publicity and editorial links. If you really want to tap into the benefits of online PR, you’ve got to take a long-term view and build your credibility with the media, and your clients. That single press release might get you coverage, but such success is the exception rather than the rule.Read the full article