BOSS 2014 Session Two: Create (#BOSS518)

by Janae Derusso
It’s time for Session #2 at BOSS 2014. This section is focused on creating a product, process or service that has a compelling value proposition. Guha Bala, Senior Vice President, Activision Publishing, Co-Founder, Vicarious Visions - Developing Products That Stick Each of our successes have taken the player on a new hero’s journey. It’s a common storytelling narrative.Read the full article