On The Social Sofa Episode 3: Information Marketing For Small Business
Brought to you by leading digital marketing consultancy New Rise Digital http://newrisedigital.com Grab your favourite hot drink and join us on the social sofa! Every week we bring you actionable and easy to use digital marketing ideas to help you grow your business online. This week we show you how information marketing can help you build a loyal customer base through your content. The new boom for online marketing is the knowledge economy which provides a way to exchange value with your customer at minimal cost and maximum impact. Any industry, product or service can use information marketing to help a customer with their purchase decisions In this video we cover: - Why any industry, product or service can use information marketing to help a customer with their purchase decisions - 3 ideas on how you can get started with information marketing in your business right away - How to build your email list using information marketing and a couple of free or low cost tools Have a question for Simon or simply want to suggest a topic for a future episode of On The Social Sofa? Leave your comments below, we read them all!