Payback? eBay Dropped Google’s Mobile Search Ads in Favor of Bing

by Mark Ballard
In May of this year it became apparent that eBay had been hit pretty severely by a Google search penalty of some type. The initial speculation was that eBay had been hit by Panda 4.0, but later reports claimed it was actually a manual action. Whether it was Panda, a manual penalty or some combination, the impact was significant enough to eBay’s bottom line that they have addre ...Read the full article