5 things we learned at WTF Programmatic

by Chris Smith
Software is taking over the U.K. ad business. Nowhere was that more apparent than at Digiday’s WTF Programmatic event in London this week. The event’s attendees came from all sides of the industry from variety of backgrounds and roles outside those that trade digital display. The goal was to demystify ad tech and help newbies in the industry kickstart their learning process.Read the full article