New Vertical Offering from Umbel Focuses on Customer Data from Facebook, Other Social Networks

by David Cohen
Data outfit Umbel is gearing up for the holiday shopping season with a new vertical offering aimed at helping brands own customer data, gain actionable insights and customize their marketing and sales efforts to drive return on investment. Umbel said in a release that while many brands have built loyal followings on social networks including Facebook and Instagram, they ofte ...Read the full article