Facebook Organic Reach Is Dead. What It Means For Marketers

by Martin Beck
If organic reach for Facebook Pages is dead — and the obituaries cranked up since Facebook’s rule change announcement late Friday leave little hope for resuscitation — what are marketers supposed to do now? In case you missed it, Facebook signaled that starting in January users will see fewer overly promotional posts in their News Feeds, meaning Pages “that post promotional creative should ex.Read the full article