Of course it's been done before

by Seth Godin
John Koenig calls it vemödalen. The fear that you're doing something that's already been done before, that everything that can be done has been done. Just about every successful initiative and project starts from a place of replication. The chances of being fundamentally out of the box over the top omg original are close to being zero.Read the full article

Vemödalen: The Fear That Everything Has Already Been Done

vemödalen - n. the frustration of photographing something amazing when thousands of identical photos already exist—the same sunset, the same waterfall, the same curve of a hip, the same closeup of an eye—which can turn a unique subject into something hollow and pulpy and cheap, like a mass-produced piece of furniture you happen to have assembled yourself. The photo credits are too long to appear here, so click here for a direct link to each source: http://testtube.com/dictionaryofobscuresorrows/vemodalen