Yahoo’s Marissa Mayer: Firefox Deal Will Help Grow Search Share; Some Mobile Ads Won’t Come From Bing

by Danny Sullivan
Will Yahoo’s new deal with Firefox help the company grow search traffic. Yahoo CEO Marissa Mayer said she hopes so — and that the Yahoo-Microsoft alliance will grow along with it. In an interview today, Mayer declined to reveal any specific growth estimates that Yahoo expects from the deal. But she did say that it hopefully it will help Yahoo itself grow, rather than Yahoo ...Read the full article