Mozilla CEO: It Wasn’t Money — Yahoo Was The Better Strategic Partner For Firefox

by Danny Sullivan
It wasn’t more money that helped Yahoo win the Firefox search deal away from Google. According to Mozilla CEO Chris Beard, whose Mozilla Foundation oversees Firefox, Yahoo was simply the better strategic partner. In an interview today with Marketing Land, Beard said that the deals it was looking at had “equivalent economics” but Yahoo had the edge as being more aligned strat ...Read the full article