3 Inbound Marketing Insights You Need to Know

by John Beveridge
Inbound marketing, on the level it's done today, just wasn't possible prior to the digital age. Technology was the key limitation. Advertising on TV, or in your local newspaper, for that matter, had to paint in broad strokes. You could look at demographics and do your best to plan, but ultimately you had no way to connect with customers individually. Ads like that were also imposing on customers.Read the full article