Aruba Networks Enables “Blue-Dot” Indoor Navigation With Beacons

by Greg Sterling
WiFi provider Aruba Networks used to offer retailers and others “blue-dot” indoor navigation using WiFi triangulation. However Apple’s recent decision in iOS 8 to randomize the iPhone’s MAC address changed all that — and may have effectively killed WiFi as an indoor location technology. Beyond this, WiFi is expensive and requires significant IT involvement.Read the full article

Meridian-Powered Mobile App Makes Shoppers Feel Right at Home

Berkshire Hathaway’s Nebraska Furniture Mart, the largest home furnishing store in North America, engages in-store shoppers with turn-by-turn directions to merchandise as well as special offers about products that are near their in-store location. To learn more, visit us at http://www.arubanetworks.com/mobileengagement