8 Metrics to Conquer a Content Marketer’s Fear of Measurement

by Pawan Deshpande
While creating and publishing content may be easy, measuring content marketing is a hard and daunting task. Earlier this year, I asked 24 content marketing experts to name the one most important metric to which they pay attention. The responses were across the board. Clearly, there’s no one way to measure content marketing.Read the full article